For Advertisers, Watchwith is a private marketplace that enables TV networks to monetize their digital views through the creation of net new inventory.
IAB Standard In-program advertising avails
- Integration with DFP and Freewheel to enable traffic of in-program units
- Nielsen DAR integration for Ad Sales reporting
- Delivers branded animation and engagement within the context of a program itself.
- Automated or editorially controlled timing and placement
Native in-program AVAILS and SPONSORed INTEGRATIONs
- Net-new inventory with unmatched viewability
- Perfectly timed sponsored audience engagement via Watchwith native polls, ratings, messages, galleries, talent/crew Tweets
Unprecedented unaided recall and positive brand impact
Watchwith Advertising Effectiveness Research: A comparison of In-Program advertising to Traditional TV Advertisements | Frank N. Magid Associates | Publication: September 2015